Site profile

🌍 Netherlands market · inheriting market defaults

Next to fill

Niche — Vertical or topic area, e.g. iGaming, travel

aquarelkunst.nl

Market brief Posts

Edit profile
AI learning 5
Intelligence
Prompt impact

Persona 5/8 Keywords 0/4 E-E-A-T 2/4 Runtime Prompt

* = essential · auto-saves on blur Saving…

Profile completion · 7/16 essentials

44%

Fill next: Niche

Start with the essentials below — or use AI Profile Filler to draft them from your posts. No posts synced yet; run Rebuild Profile after saving basics.

Persona 5/8 Keywords 0/4 E-E-A-T 2/4

Show missing fields (9)

Niche — Vertical or topic area, e.g. iGaming, travel
Brand / author — Public-facing name readers see
Money site URL — Commercial destination for internal links
Primary keywords — Head terms this site should rank for
Supporting topics — Clusters and related themes
Search intent — comparison, informational, transactional…
Topic gaps — Angles competitors cover that you do not
Expertise positioning — Why readers should trust this site
…and 1 more

Persona & Identity 5/8

Niche *

Vertical or topic area, e.g. iGaming, travel

Brand / Author Name *

Public-facing name readers see

Language *

Tone *

Authority Style *

Content Focus *

Voice Attributes

conversational lighthearted subjective encouraging

Type and press Enter to add

Target Audience *

Primary audience

Secondary segments

bonus_hunters online_casino_newcomers

Money Site URL *

Commercial destination for internal links

Changing this triggers a profile rebuild.

Linking Strategy

Writing Style Notes

Content Themes

Auto-detected on rebuild

Type and press Enter to add

SEO context

Keyword Landscape 0/4

Manual SEO context that directly shapes prompt focus and topic coverage.

Primary keywords *

Head terms this site should rank for

Clusters / supporting topics *

Clusters and related themes

Topic gaps / missing angles *

Angles competitors cover that you do not

Anchor / link opportunities

Keywords to avoid

Search intent *

comparison, informational, transactional…

Notes

Cannibalization risks

No risks recorded

AI-Applied Keyword Fields — usually filled by rebuild / AI filler

Primary Clusters

mrgreen donut slot game review flowers casino slot machine fisticuffs online video slot fruit case internet casino game eggomatic casino slot game review donut slot machine netent slot review big time gaming slot review

no deposit bonus no deposit bonuses online gaming risk-free online gaming free spins no deposit free cash no deposit casino

mr green casino bgo casino online casino nederland online gokken

Secondary Keywords

avalanche feature slots double symbols slots free spins mode slot machine wild symbols wagering requirements slot bonus game features slot machine betting options autospin slots

Type and press Enter to add

Keyword Gaps JSON

[
    {
        "keyword_opportunity": "beste online casino nederland",
        "rationale": "The site explicitly links out to direct competitors (e.g., onlinegokkengids.com, nederlandsegokkasten.com). Creating a primary pillar page for this term could capture high-intent Dutch traffic instead of bleeding it to external domains."
    },
    {
        "keyword_opportunity": "online gokkasten",
        "rationale": "The site's category is 'Casino Game Designs', but targeting the native Dutch term for 'online slots' is a critical gap for a Netherlands-based iGaming site."
    },
    {
        "keyword_opportunity": "free spins zonder storting",
        "rationale": "The site has an English post targeting 'no deposit bonuses', but lacks the Dutch equivalent (free spins without deposit), which is likely a significantly higher volume query in the NL market."
    },
    {
        "keyword_opportunity": "netent gokkasten",
        "rationale": "The site reviews multiple NetEnt slots but misses the broader cluster keyword in Dutch, missing out on users looking for overviews of NetEnt games."
    },
    {
        "keyword_opportunity": "nieuwste online casino's",
        "rationale": "Standard high-value informational/commercial query in the Dutch iGaming space that naturally fits a review and affiliate site."
    }
]

Structured JSON — invalid JSON is rejected on save.

Commercial Intent Keywords JSON

Structured JSON — invalid JSON is rejected on save.

E-E-A-T Profile 2/4

Long-lived trust and editorial expectations for this site.

Expertise / authority positioning *

Why readers should trust this site

Brand voice / editorial stance *

Voice, independence, disclosure style

Evidence / examples expectations

Citation / source expectations

Notes

Compliance / market constraints

What to avoid

Trust signals

First-person collective voice used to assert brand authority ("We at Aquarelkunst are a big fan...") Outbound links to other Dutch information/guide sites (forexinformatie.com, onlinegokkengids.com, nederlandsegokkasten.com) suggesting network familiarity rather than direct casino affiliate links in sampled bodies Posts mention reputable, established game developers (NetEnt, Big Time Gaming) and platforms (Mr. Green, BGO) rather than obscure or unregulated entities

Type and press Enter to add

AI-Applied E-E-A-T Fields

Authors *

Expertise signals

Uses collective editorial voice ("We at Aquarelkunst") suggesting a team or established brand identity Consistent familiarity with iGaming software providers (Big Time Gaming, NetEnt) and game mechanics (Avalanche, Wilds, Scatters) Author archive exists at /author/aquarelkunst/

Trust signals

No formal bio or professional credentials found in provided data No individual author page with headshot, background, or expertise verification

Expertise Indicators

Consistent, detailed breakdown of slot mechanics across multiple reviews: Avalanche features, multiplier logic, wild/scatter symbol behavior, and free spin triggers Accurate use of gambling terminology: bet levels, paylines, autoplay, max bet, volatility cues, and payout structures Covers broader iGaming concepts in depth, such as wagering requirements, jurisdictional age verification, and bonus types Focuses on specific thematic execution (audio design, 3D graphics, UI/UX) indicating hands-on experience with the games

Type and press Enter to add

Experience Evidence

First-person narrative explicitly stating hands-on testing: "I remember the day this game came out...", "We have enjoyed playing this game, since the amount of payouts are very positive" Descriptions of real-time gameplay feedback: sound effects ("cheer of the crowd", "thump of the gloves"), visual animations ("robotic chickens bucking away"), and atmospheric changes ("music amps up in excitement") Evaluations include experiential opinions rather than just specs: "The music on the background is calm and relaxing at the same time, which really surprised us..." Advice based on user experience: "Maximize your chance of winning by always betting on all 10 lines."

Type and press Enter to add

E-E-A-T Gaps

No structured author pages or biographical data detailing qualifications, making editorial transparency very low Zero external citations, sourcing, or links to official regulatory/game developer documentation within the content to back up claims Content is entirely in English despite targeting the Netherlands (domain .nl, Dutch outbound links), which may misalign with local market user expectations and Kansspelautoriteit compliance norms No visible methodology sections, editorial policies, or disclosure statements (e.g., responsible gambling, affiliate status) found in the sampled post bodies Total outbound link count is very low (3) for the entire site, indicating a lack of rigorous external sourcing or authority-building linking strategies No categorization tags applied to posts in the data, limiting topical authority clustering and user navigation limited data — no homepage scan in v1 (homepage is Divi builder template, About/Contact pages and schema markup were not collected)

Type and press Enter to add

Runtime Preferences

Preferred AI Model

Language Override

Site prompt context override

Replaces the market default prompt block for this site only. Leave empty to inherit from the market brief.

AI Learning 5 active signals

1 weak axis 3 manual rules Custom instructions 7 evals

Custom AI instructions

Write all content in fluent, native-level Dutch, as the site exclusively targets the Netherlands market. Adopt an enthusiastic, approachable, and slightly informal casino enthusiast persona—avoid dry, academic, or overly corporate language. Maintain a positive editorial tone that focuses on the entertaining aspects of the games (graphics, sound, unique features) rather than treating them as financial opportunities. Structure reviews using clear, thematic H2 and H3 subheadings, keeping paragraphs relatively short for readability. Aim for a baseline word count of 500 to 600 words for standard slot reviews to match the site's typical depth, expanding to roughly 1100 words for broad, informational topics. When reviewing games, be specific about gameplay mechanics, visual themes, and audio elements, and naturally incorporate mentions of relevant operators (like Mr. Green) where historically appropriate. Always scrub the final output to remove awkward or irrelevant off-topic sentences and internet filler. Focus on delivering a cohesive, highly readable experience that feels like a genuine fan's perspective rather than a generic SEO template. Do not use aggressive marketing language or hard pitches; keep the focus firmly on the gaming experience and honest assessments of features like bonus rounds, wilds, and free spins.

Rejection Patterns (AI will avoid these)

Do not include irrelevant personal anecdotes or off-topic statements that disrupt the review's flow.

Avoid using placeholder text, default website layouts, or raw page builder code in the content body.

Do not leave obvious typos or jarring grammatical errors uncorrected before finalizing the text.

Health Factors

Persona 100%

Evaluations 100%

Freshness 0%

Decisions 0%

Data 0%

0 posts are stale (>6 months old) Approve or reject proposals to train AI preferences Sync posts inventory from WordPress

GA4 not connected GSC not connected — run Rebuild Profile to sync

Manual Intelligence

3 trust signals 6 prompt blocks ready

Site Context Block injected into all AI prompts

No site context block yet. Run the AI Profile Filler on this site card and accept the Context tab in the review modal to populate this field. Once set, the block is automatically prepended to every AI prompt (refresh content, evaluator, topic suggestions).

This preview shows which site-profile blocks are currently injected into prompts, where they came from, and what was dropped by the prompt budget.

Generation

3282/4200 chars

Editorial identity Writing guidance and persistent rules Keyword landscape E-E-A-T expectations Known weak axes Decision feedback

Included sections (6)

Editorial identity manual

- Target audience: {"primary":"casual_slot_players","secondary":["bonus_hunters","online_casino_newcomers"]}
- Content focus: online_slot_reviews
- Tone: enthusiastic_editorial
- Authority style: editorial_team

Writing guidance and persistent rules manual

- Persistent site instructions: Write all content in fluent, native-level Dutch, as the site exclusively targets the Netherlands market. Adopt an enthusiastic, approachable, and slightly informal casino enthusiast persona—avoid dry, academic, or overly corporate language. Maintain a positive editorial tone that focuses on the entertaining aspects of the games (graphics, sound, unique features) rather than treating them as financial opportunities. Structure reviews using clear, thematic H2 and H3 subheadings, keeping paragraphs relatively short for readability. Aim for a baseline word count of 500 to 600 words for standard slot reviews to match the site's typical depth, expanding to roughly 1100 words for broad, informational topics. When reviewing games, be specific about gameplay mechanics, visual themes, and audio elements, and naturally incorporate mentions of relevant operators (like Mr. Green) where historically appropriate. Always scrub the final output to remove awkward or irrelevant off-topic sentences and internet filler. Focus on delivering a cohesive, highly readable experience that feels like a genuine fan's perspective rather than a generic SEO template. Do not use aggressive marketing language or hard pitches; keep the focus firmly on the gaming experience and honest assessments of features like bonus rounds, wilds, and free spins.

Keyword landscape manual

- Primary keyword clusters: Name: Slot Game Reviews (NetEnt & Big Time Gaming); Keywords: mrgreen donut slot game review, flowers casino slot machine, fisticuffs online video slot, fruit case internet casino game, eggomatic casino slot gam…
- Secondary keywords: avalanche feature slots, double symbols slots, free spins mode, slot machine wild symbols, wagering requirements, slot bonus game features, slot machine betting options, autospin slots
- Commercial-intent keywords: Keyword: no deposit bonus; Type: transactional; Notes: High commercial value. The site has an English post targeting this, but it should be optimized for Dutch queries to properly capture NL market conversions…
- Topic gaps / missing angles: Keyword opportunity: beste online casino nederland; Rationale: The site explicitly links out to direct competitors (e.g., onlinegokkengids.com, nederlandsegokkasten.com). Creating a primary pillar page for th…

E-E-A-T expectations manual

- Trust signals: First-person collective voice used to assert brand authority ("We at Aquarelkunst are a big fan..."), Outbound links to other Dutch information/guide sites (forexinformatie.com, onlinegokkengids.com, nederlandsegokkasten.c…

Known weak axes derived

- Unknown: avg 4.3/10

Decision feedback mixed

- Avoid pattern: Do not include irrelevant personal anecdotes or off-topic statements that disrupt the review's flow.
- Avoid pattern: Avoid using placeholder text, default website layouts, or raw page builder code in the content body.
- Avoid pattern: Do not leave obvious typos or jarring grammatical errors uncorrected before finalizing the text.

Evaluation

2915/3200 chars

Editorial identity Writing guidance and persistent rules Keyword landscape E-E-A-T expectations Known weak axes

1 block was dropped by the character budget.

Included sections (5)

Editorial identity manual

- Target audience: {"primary":"casual_slot_players","secondary":["bonus_hunters","online_casino_newcomers"]}
- Content focus: online_slot_reviews
- Tone: enthusiastic_editorial
- Authority style: editorial_team

Writing guidance and persistent rules manual

- Persistent site instructions: Write all content in fluent, native-level Dutch, as the site exclusively targets the Netherlands market. Adopt an enthusiastic, approachable, and slightly informal casino enthusiast persona—avoid dry, academic, or overly corporate language. Maintain a positive editorial tone that focuses on the entertaining aspects of the games (graphics, sound, unique features) rather than treating them as financial opportunities. Structure reviews using clear, thematic H2 and H3 subheadings, keeping paragraphs relatively short for readability. Aim for a baseline word count of 500 to 600 words for standard slot reviews to match the site's typical depth, expanding to roughly 1100 words for broad, informational topics. When reviewing games, be specific about gameplay mechanics, visual themes, and audio elements, and naturally incorporate mentions of relevant operators (like Mr. Green) where historically appropriate. Always scrub the final output to remove awkward or irrelevant off-topic sentences and internet filler. Focus on delivering a cohesive, highly readable experience that feels like a genuine fan's perspective rather than a generic SEO template. Do not use aggressive marketing language or hard pitches; keep the focus firmly on the gaming experience and honest assessments of features like bonus rounds, wilds, and free spins.

Keyword landscape manual

- Primary keyword clusters: Name: Slot Game Reviews (NetEnt & Big Time Gaming); Keywords: mrgreen donut slot game review, flowers casino slot machine, fisticuffs online video slot, fruit case internet casino game, eggomatic casino slot gam…
- Secondary keywords: avalanche feature slots, double symbols slots, free spins mode, slot machine wild symbols, wagering requirements, slot bonus game features, slot machine betting options, autospin slots
- Commercial-intent keywords: Keyword: no deposit bonus; Type: transactional; Notes: High commercial value. The site has an English post targeting this, but it should be optimized for Dutch queries to properly capture NL market conversions…
- Topic gaps / missing angles: Keyword opportunity: beste online casino nederland; Rationale: The site explicitly links out to direct competitors (e.g., onlinegokkengids.com, nederlandsegokkasten.com). Creating a primary pillar page for th…

E-E-A-T expectations manual

- Trust signals: First-person collective voice used to assert brand authority ("We at Aquarelkunst are a big fan..."), Outbound links to other Dutch information/guide sites (forexinformatie.com, onlinegokkengids.com, nederlandsegokkasten.c…

Known weak axes derived

- Unknown: avg 4.3/10

Discarded sections (1)

Decision feedback 367 chars

- Avoid pattern: Do not include irrelevant personal anecdotes or off-topic statements that disrupt the review's flow.

Site profile

Site Context Block injected into all AI prompts

Bug Report Submitted!